2D Barcodes in Fresh Produce

As one of the first industries to embrace data embedded barcodes, the fresh produce industry has become a beacon for successful 2D barcode implementation in Australia. Having seen the advantages that 2D barcodes can offer across the fresh produce supply chain, a broad range of producers is now on board, including cherries, loose leaf vegetables, strawberries and specialty produce.

In this video, our Product Specialist Braydon will introduce 2D barcodes in the context of the Fresh Produce industry and discuss the benefits and potential challenges that the industry may face in their adoption journey.

Learn more from our 2D expert in the video below