Does your product barcode check out? Without a good quality, accurate and scannable barcode, you can’t sell your products, retailers can’t stock your products, and customers can’t buy your products. With many retailers becoming increasingly intolerant of products causing scanning errors, a problematic barcode could spell the end of a relationship. But that’s not all.Barcode […]
Mark Dingley is Chairman of the Australian Packaging and Processing Machinery Association (APPMA) and is the CEO at Matthews Australasia.
With 24+ years of experience in the product identification industry and the wealth of knowledge gained from working closely with industry associations in developing and implementing standards & best practice, Mark is able to assist manufacturers with a range of issues from getting real-time visibility of their production line, improving automation, establishing quality assurance using machine vision to selecting the best fit technology for coding and labelling applications.
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The post The rise and rise of product barcode verification appeared first on The Matthews Blog.
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